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Efma, a not-for-profit association formed in 1971 by bankers and insurers, specialises in retail financial marketing and distribution. Today, more than 3,000 brands in 130 countries are Efma members, including over 80% of Europe’s largest retail financial institutions.
No, the awards are open to banks across the globe. In 2019 we had entries from some 70 countries.
Every month before the awards officially open for entries, Efma selects a ‘Submission of the Month’. The winner benefits from immediate shortlisting in the top 9 of its category; a communication campaign via the Efma website, its e-newsletter, Innovation Portal and via social media.
It is free and fast. Please go to www.efma.com/account in order to create your account.
Full access is reserved for Efma members. To find out more about the terms and conditions of Efma membership, please contact Lubomir Olach at email@example.com
Yes. The Awards are open to all banking and payment institutions.
No. The Awards are reserved for banking and payment institutions. If you want to submit a project developed with a banking or payment institution, please ask the banking or payment institution to submit it for you.
Participation is free of charge.
No. Once is enough to participate in both competitions.
No, you have to submit in the category that is most suited for your innovation.
You can and we will be glad to publish it on the innovation portal, but only innovations launched after 1st January 2018 are eligible for the Awards.
Yes, but it must be at least in its pilot phase.
Only to a limited extent, since all financial institutions that are Efma members have full access to the forms.
Word files, PDF files, PowerPoint files, JPG and PNG pictures as well as URL links. YouTube URL only for the videos.
The Efma committee will evaluate the innovations and rate them on a scale from 1 to 10 taking the three following criteria into account: Originality: the uniqueness of the idea in the marketplace and its potential as a game changer. Impact: the innovation’s capacity to generate a superior, long-term competitive edge and a significant return on investment. Universality: the innovation’s adaptability across different markets and countries.
After the submission deadline, an Efma Committee will select the nominees in each category.
The DMI Judges and Financial institutions visiting the website, whether they are Efma members or not.
The ceremony will be held in Paris on the 16th of October 2019.
Participation is restricted to the winners & is FREE of charge.